When we first heard about Tillamook's Farmstyle Cut Shredded Cheese, we knew it was game changer. It's made from award winning cheese, bigger, and makes all other shredded cheese look like questionable, curly, orange pubes.
So we decided to go shred to shred with the competition and force consumers to reconsider how they look at shredded cheese.
THIS IS A SHRED
We continued our comparisons in print to make our point loud, clear, and even more ridiculous.
In out of home, we went even further to show just how big and game changing our shreds are. We also got super contextual wherever possible.
For digital, we even made a pong game putting our Farmstyle Cut Shred against a Dingle.
